“Difficult clients” are often considered a regular part of business, something to tolerate or manage. But in my experience, difficulty is rarely about the client alone; it’s usually a signal of misalignment, unclear expectations, or leadership that hasn’t yet been fully claimed. Over the years,…
No matter what kind of content you intend to create, sometimes the ideas just don’t come. Live streams, blog posts, articles, Instagram/Facebook/Snapchat stories, posts, short-form or long-form media—it can all seem like too much sometimes. Staring at a blank screen when you desperately want to…
Being a guest expert allows you to get in front of millions of people, share your message/mission, show them how you can solve a problem they might have, and build powerful relationships with the person hosting you. Sadly, many don’t recognize the amazing opportunity they…
One of the best ways to attract amazing clients and customers for your business is to powerfully demonstrate your knowledge, expertise, and problem-solving abilities. Being a guest expert on podcasts, radio shows, and web shows is a great way to do that. Are you ready…
I’ve been thinking a lot lately about how we we often treat people we see as strong (physical or emotional strength) like Teflon and why we may want to stop that. How Strong People are Like Teflon Teflon is a non-stick coating that is used…
Sometimes the best thing for your business is to ignore what others tell you to do and to simply go with your gut. But, how do you know when those choices are appropriate and when they will cause you problems? How do you find out…
Today’s question is about self-promotion and what you can do to get over feeling uncomfortable about putting yourself and your products “out there.” Community Question – I feel lame promoting myself. “How do you not feel like a lame-o for promoting yourself? I have a…
If you are tired of watching other people get recognition and visibility for something you do 10x better, then this is the show for you. One of the best ways to attract the ideal prospects for your business is to consistently demonstrate your knowledge, expertise…
You are creating content that entertains and or educates. Make sure you are helping it spread! If you have an interview-based podcast, radio show, or livestream, I know that you are already putting gobs of time into creating each episode. You are likely investing time…