Content Creation, Networking, Social Media and Getting Found Online – Link Lineup

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Link Lineup - One Stop Shop of Great Resources Across the WebFinding time to sift through all of the content that is available can sometimes be a daunting task.  I feel your pain!  That is why I share my LinkLineups.  Some of the links below will take you to video and some of the links will take you to posts.  I share a bit of commentary on why you might want to take the time to look at any of it. This LinkLineup shares:

  • Get Your Freak On!
  • What Culture are You Creating?
  • Using Hardship to Grow
  • Conference/Expo Strategy – Forget the Brochures
  • Increase the Shares on Your Blog Posts
  • How Strong are Your Blog Titles?
  • 17 Words to Stop Using on Your Landing/Sales Pages
  • 3 Critical things to Say When Speaking to Promote Your Business
  • 16 Content Creation Tools to Make Your Content Better and Your Life Easier
  • Share and Share Again When You Create Content
  • How to Get More Visibility on Google+
  • Create Striking Images for Your Blog Posts, Social Media & More!
  • 7 SEO Necessary Steps
  • Greet Strangers As Friends…And They WILL Be!
  • Lessons in Effective Networking
  • Have You Lost Clients and Don’t Know Why?
  • 5 Guest Post Request Mistakes
  • 9 Travel Gadgets that Will Change Your Life

Boldly Building a Business Around Who You Are

Get Your Freak On!

Are you a freak too?  You might be and don’t even know it.   Earlier this week, I participated in +martin shervington ‘s #FreakQuest+Chris Brogan  was interviewed by Martin about his new book, The Freaks Will Inherit The Earth!  If you are interested in finding your voice in the world, rocking your business and generally embracing a new reality, well now you have permission. The time is now to be the full and real you with no apology. Want to know what it’s all about?  https://plus.google.com/u/0/events/ccicanptuljf91j9v7ij5gtmlqo

What Culture are You Creating?

If you own a business and are on G+ and have not circled +Karin Sebelin, you’re missing our on power thoughts every day. She shares why considering your culture is important and steps to create a positive and productive one.  All I could do was say “YES” when I read it. https://plus.google.com/117590169633617507930/posts/Nxdz12TQN8i

Using Hardship to Grow

In her post, +Chery Gegelman explores the lives of some well known difference makers, world-changers.  They all had hardship in their lives that ultimately grew them to what became their greatest strength.  Time to read: 3 minutes Impact: A new perspective on the experiences life presents http://consultgiana.com/when-your-greatest-struggle-collides-with-your-greatest-gift/

 

Content Creation

Conference/Expo Strategy – Forget the Brochures

When you have a table/booth at any venue it’s a great idea to have something people can take with them. +Jim McCraigh suggests, in his post below, that you create a non-promotional booklet instead. Now, before you tune out and say you don’t have time to create more content, REPURPOSING is a great way to work this one.
You could: – Reformat the freebie you have on your site  – Transcribe a recent interview  – Pick your top 5 blog posts and massage as “chapters”  https://plus.google.com/117590169633617507930/posts/HxUVjRTLTQG

Increase the Shares on Your Blog Posts

Writing a fabulous blog post is simply the beginning. In order to make an impact, people need to know about the post and read it. That is where a great social sharing strategy comes into play. The more you practice spreading your message, the more people can learn from your knowledge.  +Canva & +Ian Cleary have created a really easy to read/process #infographic that shares how to get more shares! Read Time: Under 5 minutes  http://blog.canva.com/get-blog-post-shared-1000-times/#0TcXAx8mF4PD29x1.99

How Strong are Your Blog Titles?

Strong, honest, catchy titles for our blogs can sometimes seem elusive, yet they are key to getting more clicks and readers. +Rebekah Radice shared a great infographic to help you craft blog titles that get noticed. http://rebekahradice.com/irresistible-blog-titles/

17 Words to Stop Using on Your Landing/Sales Pages

One thing I love about reading +Henneke Duistermaat‘s posts is that she gets to the point and shares valid examples. This post is no exception. Do you use any of the words that she is suggesting you not use? Any that you have seen that get under your skin? Time to read: 3 minutes Benefit of applying what you read: More Sales  http://unbounce.com/landing-page-copywriting/17-words-to-stop-using-on-landing-pages/

3 Critical things to Say When Speaking to Promote Your Business

Speaking to deliver value is one of my favorite things to do. It is for many service pros. However, you could deliver a fantastic talk and give loads of value and still not get clients! +Jim McCraigh Helps businesses sell more. In the post below he shares 3 simple things you can do to increase engagement with your talk, your business and your sales. I use all three. People appreciate examples and when you give story examples that tie directly to your business you are helping them connect the dots to you.  Bonus 4th item: If you have personally used the techniques that you are teaching, tell your before and after story.  https://plus.google.com/117590169633617507930/posts/dmT5osM5vki

16 Content Creation Tools to Make Your Content Better and Your Life Easier

+HubSpot Has this great blog post that outlined 16 different free tools to help you make better looking/interaction content. There were many in here that I had never heard of before so I’m now going to go experiment. Have you used any of the tools mentioned?  http://blog.hubspot.com/marketing/free-content-marketing-tools-list

 

Social Media & Getting Found Online

Share and Share Again When You Create Content

Some of the best engagement I’ve received on posts have happened as a result of sharing it again at a later date. If your content is evergreen this strategy is even more effective. +Mark Traphagen wrote a great article on why we often don’t re-share and an alternative perspective you might want to consider. Share and Share Again and then Repurpose and Repeat!  http://marketingland.com/tweet-repeat-power-sharing-sharing-83050

[NEW ebook] How to Get More Visibility on Google+

The fourth installment in Google+ Pro Tips is now available on Amazon. +Stephan Hovnanian has been pumping out books like crazy and we’re all better for it! Today he announced his newest publication.  http://www.amazon.com/Google-Pro-Tips-More-Visibility-ebook/dp/B00KBAJUS2/

Create Striking Images for Your Blog Posts, Social Media & More!

+Ileane Smith has pulled together a great list of tutorials on how to make the most of +Canva. For those of us that are design-challenged and for those who are not, this is one to bookmark. https://plus.google.com/117590169633617507930/posts/bTmdkzJHqvD

7 SEO Necessary Steps

If you’re looking for the no-nonsense steps to get the most out of SEO (search engine optimization), check out this post. +Mark Traphagen and +Jason T. Wiser make sure you get the info you need.  http://ontracktips.com/need-know-seo-mark-traphagen

 

Connecting and Networking

Greet Strangers As Friends…And They WILL Be!

+Dani Johnson shares a great story on how your approach to meeting new people can magnetize them to you and visa versa.
She suggests that you treat the people that you have just met as a friend.  Could you do that? Do you do that? Do you find you have barriers up? Have you ever met someone that instantly made you feel welcome and at home? How did that make you feel?  Read time: 4 minutes  http://www.danijohnson.com/2013/greet-strangers-as-friends-and-they-will-be/

Lessons in Effective Networking

How do you approach networking? For many it is an overwhelming thing to do. To do it authentically and with a heart-centered approach is much more than memorizing an elevator speech. Vikas Narula shares a great post on the 3 phased path he took to building relationships that are meaningful.  “The informal human Network is far more potent than we can possibly imagine, especially if we begin to use it in a way that helps others.”  http://www.keyhubs.com/blog/lessons-in-effective-networking-tales-of-magic-and-mystery/

Have You Lost Clients and Don’t Know Why?

+Kris Hamilton shares a great post outlining a process you can use to re-engage with clients that have drifted off.  Here’s the Fix – http://goo.gl/k5u9rD

5 Guest Post Request Mistakes

This post outlines 5 things that you really shouldn’t do when looking for a guest post opportunity.  My favorite was “Don’t Lie.”  Yes! I receive slews of requests that I can tell right away are not legit.  Check out the post for more of what not to do and why. http://www.petersandeen.com/submit-guest-post/

 

Business Freedom

9 Travel Gadgets that Will Change Your Life

If you are continually traveling for your work or if you take a great family vacation this summer, check out this post before you go.  +Jo Piazza shares 9 gadgets that will make your travel life easier. My Fav was the solar backpack and camera lens for the phone. The door alarm and power converter came in a quick second. What are must have travel necessities for you? https://www.yahoo.com/travel/9-travel-gadgets-that-will-change-your-life-and-that-84856864267.html

Live Fully -- Love Openly -- Laugh Often -- Leverage Your Brilliance -- Connect Authentically -- Get Your Message Out -- Serve with Impact -- Prosper Everyday

Steph Calahan



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Comments

  1. says

    What a list! I am honored that you added the interview with Mark and me. I don’t know how I can make it through the rest of these articles, but I am starting at the top.

  2. says

    Stephanie,

    Thank you for including my post in your list! I can’t wait to sit down and read some of the other articles you highlighted!

    Have a great weekend!

    Chery

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